Love Isn’t Real - Gone Sugar Die (Emo Pop) Gone Sugar Die is going through it with “Love Isn’t Real”, a melancholy track giving an 80s/90s pop vibe. The Vancouver-based act featuring Patrick McWilliams (The Cut Losses) and Mike Hindert (The Bravery) is a prelude to an upcoming 5-track EP slated for next month. The single is defined by its cavernous vocal reverb and sparkling synth that together cast a haunting and brooding atmosphere. The mood is immersive, a sound bath of raw emotion that seeps into your pores and flows throughout the body. The strength of this track lies in its ability to convey the emotional truth of the song through the production. Play this one when you’re in your feels.
Best Lyric: “I spent all night in the rain.”